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Mission-driven team with high calibre experience.

Patrick Smith

Founder / CEO

A serial entrepreneur, who launched two businesses by age ten. After leaving high school, he sold his first business at 18, and later founded a London agency that grew to a 50+ team with 250+ clients in under two years. Now as Zally's CEO, Patrick aims to kill passwords and build the UK's next unicorn.

David Webb

Chairman / Investor

Accomplished technologist and entrepreneur with over 35 years of experience.

Previously, David founded, 6point6 supplying services to Central Government, Defence & Security, Financial Services and Commercial sectors.

Prabhu Prakesh

CTO

Multinational CTO. Built MIQ's tech function from scratch, grew & scaled globally ($500M+ revenue, 1000+ people).

Recruited & led teams of 300+ engineers, data scientists & analysts.

Paul Wilshaw

CPO

Multiple award-winning designer, podcaster and technologist.

Previously Head of Creative Technology & Innovation at Barclays, Head of UX at ANS/UKFast, Head of UX&UI at Blue Prism. AI use and accessibility expert.

Rob Jones

CFO

An accomplished financial expert with a passion for making boring forecasts and numbers exciting, making them easy to understand.

Previously, Finance AMD Alstom Power Nederland B.V. and Yokogawa.

Amro Safadi

Principal Data Scientist

PhD from UoM with 25 yrs experience in AI/ML.

Previously held senior roles at N Brown Group, Quint Group, DataRobot, and instructor at the University of Birmingham.

Faissal Bensefia

Principal Software Engineer

25 under 25 by Tech London Advocates 2018.

Previously Senior Software Engineer at Made Tech and Lead Engineer at BYLD.

Siân Gwyther

Marketing Manager

Bachelor of Arts (Hons) in Business and Marketing. Experience in event management, such as managing FLIP MCR and Zally's presence at MTF. A keen interest in brand identity and now building Zally's profile with events and across social channels.

Lucy Forth

Social Media Manager

Bachelor of Arts (Hons) in Business and Media Communications. Previous Comms and Engagement Coordinator at The University of Manchester. Experience in building and engaging a range of communities through marketing, communications and events. A keen interest in social media marketing and growing Zally's online presence.

Zak Yeomanson

Software Engineer

Bournemouth University graduate with a 1st class degree in Computer Science. Holds a year of R&D experience at Macro 4, focusing on innovative B2B software solutions & modernizing mainframe applications. Previously engaged at Code Ninja, facilitating coding education for children.

Aiden Bradwell

Software Engineer

BSc Dual Major in Computer Science & Psychology from the University of Ottawa Computer-Vision Researcher, Semiconductor Firmware Programmer, Back-end System Developer, and most recently Full-stack Cyber Security Developer with Zally.

Adil Said

Data Scientist

University of Greenwich graduate with First-Class Honours in BSc H Mathematics. Dissertation explored a niche application of Bayesian spatial-temporal models to study violent crime dynamics in London. Developed machine learning applications and natural language processing for live event sentiment analysis and contributed data science / statistics articles on Medium.

Andy Fanthome

Data Scientist

University of Liverpool alumnus with a first-class BSc in Computer Science.

Former Junior Data Scientist at NHS Alder Hey Innovation and Software Engineer at Thomson Reuters. Passionate about advancing machine learning and data science at Zally.

Our mission